Last year, Apple celebrated the holidays with a fantastic app called 12 Days of Gifts. Like a digital advent calendar, the 12 Days of Gift apps handed out free music, TV shows, movies, books, and apps over the holiday period.
But this year, we haven’t seen the 12 Days of Gifts app, at least so far. Is Apple canceling it? What’s the hold up?
Last year, the 12 Days of Gifts app debuted on December 9th. If Apple followed the same release schedule, it should have landed on the App Store yesterday, and yet it’s still nowhere to be seen.
Of course, being 24 hours late doesn’t necessarily mean that Apple plans on ending a holiday tradition. The 12 Days of Gifts app usually doesn’t start handing out freebies until after the holidays, from December 26th to January 6th.
But s Arron Hirst at RazorianFly notes, Apple seems to be playing the holidays a bit differently this year: for example, by skipping the online Cyber Monday sale, and instead choosing to donate a portion of the profits from the products it sold to the Global Fund.
